It doesn't matter much where your company sits in its industry ecosystem, nor how vertically or horizontally integrated it is what matters is its relative 'share of customer value' in the final product or solution, and its cost of producing that value.
Matter
Company
Sits
Industry
Vertically
Horizontally
Integrated
Matters
Relative
Customer
Final
Product
Cost
Producing
Company Producing
Sits Cost
Industry Product
Vertically Final
Horizontally Customer
Integrated Relative